Effective as of March 13, 2020


MGI Research LLC (“MGI Research”, “we, “us” or similar) is an organization of the United States of America. We collect and process several categories of personal data from you as (i) a user of the MGI Research website located at www.mgiresearch.com (the “Website”), (ii) a registrant, speaker, sponsor or any other person attending or otherwise involved in conferences, seminars and events (collectively “Events”) organized by us and/or (iii) a purchaser of our research publications, services and products or a subscriber to our newsletters (collectively “Services”).

We take your privacy very seriously and this privacy policy describes our practices regarding our collection and use of your personal data – such as what data we collect, why we collect it, and what we do with it, and sets forth your privacy rights.

Please read this Privacy Policy carefully to understand how we handle your personal information. By accessing or using our Website, submitting a purchase order for our Services or entering into any agreement with respect to an Event, you agree to this Privacy Policy and our Terms of Use posted on the Website.


2.1 Purchases of Services through our Website

If you purchase or subscribe to a Service from us, such as our research publications, we request certain personally identifiable information from you on our order form. You must provide contact information (such as name, email and office address) and financial information (such as credit card number, expiration date). We use this information for invoicing purposes and to fulfill your orders. If we have trouble processing an order, we will use this information to contact you.

We may occasionally send you information on our Events or our Services. You may opt out of various marketing communications as described below.

If you wish to subscribe to our newsletter, we will use your name and email address to send the newsletter to you. Out of respect for your privacy, we provide you a way to unsubscribe.

2.2 Event Registrations through Our Website

We use our Website to collect personal data that you directly input into the registration forms, as well as in any other page we set up as an Event organizer, such as your name, email address, payment information, and other information. This data, except for payment information, is collected by us and we process it in the performance of a contract with you (the purchase of an Event registration) as well as in our legitimate interest to manage our Events and contact you, as follows:

(a) Manage our Event attendees;
(b) Contact you with regard to the Event you have registered for;
(c) Contact you with regard to other Events that we organize and think may be of interest to you, from which you can opt out at any time by using the unsubscribe link in the email, or by contacting us as indicated in Section 7 below;
(d) Run statistics with regard to our Event attendees;
(e) Improve our future Events;

By completing the registration process you represent and warrant that you are the person making the registration or have the express authority from that person to make the registration on their behalf.

2.3 Event Registration, Participation and Related Matters

In order to participate in our Events, you will be issued a name badge that identifies the level of access that your registration grants you. You will be asked to show this name badge at the entry in the various areas of our Events, as this is in our legitimate interest to manage the access to our Events.

Our Event badges typically contain a barcode or QR code. This provides additional personal information including your name, title, company, and email that you provided during the registration process. Sponsors may use handheld scanners to facilitate information collection and they may directly request to scan your badge. Allowing them to scan your badge is optional and the sponsor may use this information to contact you after the Event or for other purposes that you agree with them. The sponsor’s use of your information in this situation is subject to your direct relationship with the sponsor and their own privacy policies. MGI Research takes no responsibility for how that company uses your personal information.

Where we provide food and/or beverages in our Events, you may provide information about food allergies or other conditions, so that we may adapt our menu accordingly.

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

2.4 Photos and Videos

We may be taking pictures and record video footage of our Events. Given that our Events are typically public areas with controlled access, and that we do not intend to photograph you directly but rather groups (unless you are a speaker or a special guest), we do this based on our legitimate interest to document our Events and market their success.)

The photos and videos may be stored by MGI Research for the entire period MGI Research (or its legal successor) exists.

2.5 Speakers

If you are a speaker in our Events, we will be processing your name, title, company, professional bio, education, as well as your presentation slides (if applicable), photos and videos of you at our Events. The presentation slides (if applicable), photos and videos may be made public through the channels we consider appropriate (our website, third party websites, social media).

We do ask for your consent to take photos and videos of you and share them publicly, however given that our interest is to publicize our Events, if you do not agree we may refuse to appoint you as a speaker.

This processing is made in our legitimate interest to promote our Events and the data is stored by us for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

2.6 Related Services

During the registration process or thereafter you may ask us to book a hotel room with one of our Event partners. If you ask us to do this, we will legally conclude a contract with the hotel in your name. In the performance of this contract we will share your personal data, to the minimum extent necessary, with the hotel where we book your room. The data we provide to them includes your name, address, email address, and other identification information the hotel may require. The processing of your data by the hotel is made in their capacity of data controller, subject to their own privacy policy.

2.7 Partner Marketing

When you attend our Events you may receive promotional goods or a conference bag with various items, some provided by us and some provided by our Event partners. This product placement is made without providing your personal data to our partners, therefore if you are interested in any of their products please contact them directly.

2.8 Use of the Website

Our Website collects certain information about you automatically.

Log Files

As is true of most websites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.

We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole.

We do not link this automatically-collected data to personally identifiable information.

We use a third-party tracking service called Google Analytics that uses cookies to track non-personally identifiable information about visitors to our site in the aggregate, including source, usage and frequency data to further improve our marketing effectiveness.


A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. We use cookies on our Website. We do not link the information we store in cookies to any personally identifiable information you submit while on our Website.

We use persistent cookies. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file.

Links to Other Sites

This Website contains links to other sites that are not owned or controlled by MGI Research. Please be aware that we are not responsible for the privacy practices of such other websites.

We encourage you to be aware when you leave our Website and to read the privacy statements of each and every website that collects personally identifiable information.

This Privacy Policy applies only to information collected by this Website.


We will disclose your personal information only for the purposes and to those third parties, as described below.
We will take appropriate steps to ensure that your personal information is processed, secured, and transferred according to applicable law.

We may share aggregated demographic information about our users with our partners and advertisers. This information does not identify individual users. We do not link aggregate user data with personally identifiable information.

3.1 Disclosure to Third Parties

We will share the strictly necessary parts of your personal data, on a need-to-know basis with the following categories of third parties:

(a) Payment processors that process payment of registrations you buy for our Events. These platforms act as controllers with regard to your data, collect most data directly from you, and such personal data processing is subject to the third party’s own privacy policy.
(b) Hotels and other venues where we book accommodation in your name, if you request us to;
(c) Companies that provide products and services to us (processors), such as:

(i) Third parties involved in organizing our Events, provision of Services, product fulfillment, client support, or sales activities;
(ii) Information technology systems suppliers and support, including email archiving, telecommunication suppliers, back-up and disaster recovery and cyber security services.

(d) Other parties such as public authorities and institutions, accountants, auditors, lawyers and other outside professional advisors, where their activity requires such knowledge or where we are required by law to make such a disclosure.

We will also disclose your personal information to third parties:

(i) If you request or authorize so;
(ii) We may share your registration information with the Event sponsors;

(iii) To persons demonstrating legal authority to act on your behalf;
(iv) If we are under a duty to disclose or share your personal information in order to comply with any legal obligation, any lawful request from government officials and as may be required to meet national security or law enforcement requirements or prevent illegal activity;
(v) To respond to any claims, to protect our rights or the rights of a third party, to protect the safety of any person or to prevent any illegal activity; or
(vi) To protect the rights, property or safety of MGI Research, our employees, customers, suppliers, visitors, or other persons.

We, as well as some of these recipients may use your data in countries which are outside of the European Economic Area. Please see Section 4 below for more detail on this aspect.

We only share personally identifiable information with third parties when particular Event attendee lists are made available to other attendees and sponsors of the same Event.

3.2 Restrictions on Use of Personal Information by Recipients

Any third party processors with whom we choose to share your personal information pursuant to the above are limited (by law and by contract) in their ability to use your personal information for the specific purposes identified by us. We aim to ensure that any third parties with whom we choose to share your personal information are subject to privacy and security obligations consistent with this Privacy Policy and applicable laws. However, for the avoidance of doubt, this provision is not applicable where the disclosure is not our decision, including where you request it.

Save as expressly detailed above, we will not share, sell or rent any of your personal information to any third party without notifying you and, if applicable, obtaining your consent.

3.3 Business Transitions

In the Event MGI Research goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personally identifiable information will likely be among the assets transferred. You will be notified via email of any such change in ownership or control of your personal information.


We may transfer information that we collect about you, including personally identifiable information, to affiliated entities, or to other third parties (as provided herein) across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are located in the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that you are transferring information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction, and you consent to the transfer of information to the U.S. and the use and disclosure of information about you, including personal information, as described in this Privacy Policy.


We are committed to protecting personal information from loss, misuse, disclosure, alteration, unavailability, unauthorized access and destruction and take all reasonable precautions to safeguard the confidentiality of personal information, including through use of appropriate organizational and technical measures. Organizational measures include physical access controls to our premises, staff training, and locking physical files in filing cabinets. Technical measures include use of encryption, passwords for access to our systems and use of anti-virus software.

In the course of provision of your personal data to us, your personal information may be transferred over the internet. Although we make every effort to protect the personal information which you provide to us, the transmission of information between you and us over the internet is not completely secure. As such, we cannot guarantee the security of your personal information transmitted to us over the internet and that any such transmission is at your own risk. Once we have received your personal information, we will use strict procedures and security features to prevent unauthorized access to it.


We reserve the right, at our discretion, to modify our privacy practices and update and make changes to this privacy policy at any time. For this reason, we encourage you to refer to this privacy policy on an ongoing basis. This privacy policy is current as of the date which appears at the top of the document. We will treat your personal data in a manner consistent with the privacy policy under which they were collected.


Please direct your questions regarding the subject matter of data protection and any requests in the exercise of your legal rights by emailing privacy@mgiresearch.com or calling us at 1-888-801-3644.

We will investigate and attempt to resolve any request or complaint regarding the use or disclosure of your personal information.