Company Information
HQ
Sunnyvale, CA
Founded
2008
Market
Billing Management
Solution
Evergent Core Billing
Representative
Customers
BBC, HBO, FOX, AT&T, NBA, SONY, WarnerMedia
Ideal Customer
Profile
The ideal customer is a media, entertainment, or over-the-top (OTT) content streaming platform looking to scale up their subscriber management, billing, and customer retention.
Company Size
The ideal fit is an organization or business unit with $50 million to $5 billion-plus in subscriber revenues.
Business Model
Technology Ecosystem(s)
Some Evergent customers run the solution in AWS, Microsoft, and Google, but the application itself is cloud-agnostic.
Primary Users
Business
Finance
Operations
Marketing
IT
Sales
Services
Developers
The common users of the solution are IT, business, marketing, and operations.
Investment Level
In comparison to its peers, Evergent is viewed as representing very high value for relatively modest investment. Competitive pricing and rapid time to implement keep the upfront investment below industry average, and the ongoing costs are attractive as it does not require vendor-supplied or third-party professional services to make changes to the system over time.
Agility
From implementation to ongoing use, finance, IT, operations, and business users can quickly set up and manage the system. The solution does not require consultants or integrators, and when needed it’s typically a small team and not necessary for ongoing use and maintenance of the solution. Pricing changes, promotions, and offers can be put into market very quickly (hours or days).
Complexity
This solution can address monetization requirements ranging from relatively simple to above-average complexity. It can fit within large, sophisticated business and IT environments (e.g., multi-national, multi-product companies with complex business relationships and heterogeneous enterprise applications and IT infrastructure).
Geographies
North America
Latin America
EU
ME
Africa
Japan
Asia
Australia /NZ
The solution can handle consumer requirements around the world; it has notable experience in Asia and ME.
Sales Channels
Direct
Online
Indirect
The ideal customers are organizations with either a direct sales model or a direct model complemented by an inside sales operation. Companies selling online are also a fit, e.g. ticketed live events.
Top 3 Verticals
Media, Entertainment & OTT
The solution is an ideal fit for media companies, over-the-top (OTT) packages, and streaming libraries.
TelCom
Evergent addresses the billing needs of telecommunications operations.
IoT/Healthcare
Evergent can support Device-as-a-Service billing needs, making it a good fit for IoT providers – particularly those within the Healthcare vertical.
Analyst Notes
Founded in 2008, in Sunnyvale, CA, Evergent offers a revenue management platform originally designed for the media, entertainment, telecom, and OTT markets but one that is rapidly moving into adjoining markets in B2C subscriber services in healthcare, communications/IoT and other industries. Evergent’s core billing product is well suited for medium to large size companies – as well as start-up initiatives within established brands.
The best use case for Evergent Billing is a B2C company with a digital business model that seeks to integrate modern pricing models (from subscriptions to real-time usage and consumption models) within a mature portfolio of business applications. The billing solution can handle a wide range of business model complexities and high volumes of data with tens of millions of subscribers. The sweet spot is in above-average volume/complexity requirements and medium-to-high agility requirements. Customers are generally very positive regarding the value of the product and customer support they receive.