What were the major takeaways from 2023? And what will the next 12 months have in store for monetization leaders?
2023 has been a weird year. It championed profitability above almost all else. It saw high inflation and interest rates, budget cuts, layoffs, and a labor shortage as the economy emerged from post-covid recessionary conditions.
There was a noticeable shift in how the markets view Salesforce (especially Salesforce Billing). There was also the meteoric rise of ChatGPT and Generative AI tools in general.
In this webinar, MGI analysts discuss these major trends, highlight our best research from 2023, give a sneak preview of how we expect the market to react in 2024, and more.