The area of CPQ (Configure, Price, Quote) is receiving renewed budget attention as organizations seek to improve their sales operations, optimize margins, and reduce customer friction through higher order accuracy and fulfillment rates. From a process and domain perspective, each letter of CPQ represents a distinct—albeit connected—area of the business. The market for CPQ solutions contains over 50 suppliers, large and small, all claiming “CPQ” functionality.
Key Issues that will be addressed include: