OPINION: The PROS CPQ solution is focused on medium to large businesses ($500 million+) with highly configurable products and complex business and pricing models. Their Smart CPQ Solution is used by approximately 25% to 30% of their customers (275+ out of 1000+). PROS Smart CPQ is one of a handful of CPQ solutions that is able to combine AI/ML-based price optimization with a product configuration engine that can handle complex products. We view PROS as very well positioned in its core target market of complex discrete manufacturing and logistics (among other industries). As a company, PROS often leads into new accounts with price optimization, a strong set of technical capabilities, a deep bench of AI/data science experts, rich data, and a loyal customer base. However, the product is complex to implement and has a below average ecosystem. Additionally, PROS is challenged in reaching sales channel efficiency as well as consistency in growth and profitability.

USE CASE: Medium to large firms seeking CPQ solutions to support complex pricing optimization and CPQ requirements, especially in discrete manufacturing, transportation/logistics, commodities, chemicals, and energy.

COMPETITORS: Apttus, Cincom, ExperLogix/E-Con Solutions, Oracle, PriceFX, SAP SE, Vendavo

About MGI 360 Ratings: MGI 360 Ratings score is a uniform 0 to 100 supplier rating system comprised of 149 unique data points. The scores condense hundreds of hours of research into simple, easy to understand ratings and recommendations to clearly demonstrate differences amongst software vendors. The overall score is comprised of five equally weighted major categories that account for up to 20 points in Product, Management, Channels, Strategy, and Finance. Learn more about MGI 360 Ratings.