Execution was a key differentiator in 2019 as select vendors outperformed the field. Major vendors remain stagnant, and emerging suppliers continue to outpace the mega suppliers. This was a milestone year in agile monetization as progressive companies (users and vendors) shifted their focus away from a single product orientation and began taking a holistic approach to monetization.
Key Issues Addressed:
- What will 2020 bring?
- What are the potential game-changing mergers and acquisitions?
- Will Salesforce gain traction beyond CPQ?
- What should users expect in terms of vendor maturity?