Execution was a key differentiator in 2019 as select vendors outperformed the field. Major vendors remain stagnant, and emerging suppliers continue to outpace the mega suppliers. This was a milestone year in agile monetization as progressive companies (users and vendors) shifted their focus away from a single product orientation and began taking a holistic approach to monetization.

Key Issues Addressed:

  • What will 2020 bring?
  • What are the potential game-changing mergers and acquisitions?
  • Will Salesforce gain traction beyond CPQ?
  • What should users expect in terms of vendor maturity?