Company Information
HQ
Chennai, India (International) / Austin, TX (US)
Founded
1996
Market
Agile Billing
Solution
Zoho Enterprise Subscription Billing
Representative
Customers
L’Oreal, Amazon, Daimler, Zomato, SpiceJet
Ideal Customer
Profile
Small-to-midsize IT & professional services providers in the US, Europe, India, and English-speaking companies globally seeking a suite of integrated tools to power finance and connect to front-office functions such as sales, marketing, CRM, and project management.
Company Size
Zoho’s billing solution is ideally suited for small B2C or B2B2C companies ($1 – 100 million in revenue).
Business Model
Technology Ecosystem(s)
Zoho is a multi-tenant solution running in the proprietary Zoho cloud.
Primary Users
Business
Finance
Operations
Marketing
IT
Sales
Services
Developers
Zoho is a relatively intuitive offering and does not require IT involvement.
Investment Level
With an effective freemium-to-paid model, Zoho represents very good value for low cost. It delivers comparable functionality to its peers, but for a tenth of the cost.
Agility
With a wide, well-integrated suite of tools spanning front-office automation tools as well as core financial requirements, Zoho represents very high agility.
Complexity
With simple recurring revenue billing as its primary use case, Zoho delivers relatively low complexity.
Geographies
North America
Latin America
EU
ME
Africa
Japan
Asia
Australia /NZ
Zoho is a good fit for customers operating out of the US, Europe, Africa, LATAM, ME, India, and Australia. Users in Mexico, Kenya, Saudi and Gulf States (among others) can access country-specific versions.
Sales Channels
Direct
Online
Indirect
Zoho is a good fit for companies with a direct and/or online sales motion.
Top 3 Verticals
IT Services
IT Services, with a primary focus on software subscriptions, are a key vertical.
Professional Services
Zoho is an optimal fit for professional services providers, especially creative/design firms, accountancies, and consultancies with a mix of one-time and recurring bills.
Real Estate
Zoho is well-suited for real estate firms, construction consultants, and landscaping companies.
Analyst Notes
Founded in Chennai, India in 1996, Zoho is a small, privately held software provider that receives no outside funding. Zoho sells a wide array of products and bundles ranging from finance to CRM to marketing to IT to HR, as well as their popular Zoho One suite that marries these disparate processes.
With its own AI (named “Zia”) and a sharp focus on user privacy, Zoho is an example of a software company committed to constant innovation. It has an effective freemium-to-paid online sales motion that attracts smaller, value-oriented companies.
Zoho’s billing solution is ideally suited for small B2C or B2B2C companies with low volume and complexity requirements. Fortune 500 customers find Zoho apps attractive for single offices, small plants, and departmental use cases.
