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Insight on the role of analysts in the AI-era.
AI is vastly changing how the world conducts research. LLMs enable users to gather research at speeds and volumes previously unseen, turning hours of searching into seconds of prompting.
What does this mean for the analyst industry? Will specialized analyst firms across industries like finance, software, and others survive this change?
MGI dives into what AI and this new wave of technology means for analyst firms and the customers who utilize them.
Key issues explored in this MGI Webinar:
- Will LLMs displace the need for analyst firm research?
- How much can buyers trust AI-generated research?
- How should buyers assess whether any research source is credible?
- Will users pay for AI-based research tools?
- How should vendors respond when AI-mediated tools misrepresent their products?