Company Information
HQ
Austin, Texas
Founded
1998
Market
Agile Billing
Solution
SuiteBilling
Representative
Customers
Groupon, Discovery, SS&C Advent, Thred Up
Ideal Customer
Profile
SuiteBilling is best suited for committed Oracle SMB customers with low complexity and modest invoice volumes (i.e., <4,000 invoices/month). Customers with a low rate of business change and simple price books, and proficient in the NetSuite platform will find success with the billing solution.
Company Size
The solution fits for companies up to $500 million in revenues, although the company sales focus is on smaller businesses (sub $50 million growth companies).
Business Model
Technology Ecosystem(s)
NetSuite was developed in a proprietary environment and is migrating to the Oracle cloud infrastructure over time.
Primary Users
Business
Finance
Operations
Marketing
IT
Sales
Services
Developers
The common users of the solution are Business, Finance, and IT.
Investment Level
The SuiteBilling add on is priced inexpensively, and often heavily negotiated. However, the total cost of ownership can increase if customizations, integrations, or any work outside the core process flows is required.
Agility
Compared to midmarket competitors, Oracle NetSuite ranks among the least agile solution.
Complexity
The solution is ideally suited for companies with very low levels of business complexity.
Geographies
North America
Latin America
EU
ME
Africa
Japan
Asia
Australia /NZ
Oracle NetSuite serves customers in North America, EMEA, APAC, ANZ, and Brazil.
Sales Channels
Direct
Online
Indirect
Direct, assisted, and online sales motions are supported by NetSuite’s product.
Top 3 Verticals
Software
The historical success of SuiteBilling has been in early to mid stage software companies.
Nonprofits
Non-profits with recurring billing are suitable for this solution.
Education
Education businesses with a mix of one-time and recurring charges are a fit.
Analyst Notes
Oracle NetSuite is a leading provider of cloud financials and broader ERP functionality (order management, CRM, e-commerce, inventory, et al) to small and midsize companies. It is widely adopted among late stage software and tech companies, among other verticals. The SuiteBilling functionality was once a major focus of the company. A new engineering squad was recently applied to the product, and the roadmap appears to be re-invigorated.
Oracle NetSuite has a very large sales channel and a mass market marketing approach. SuiteBilling is one among many modules that can be added for marginal cost to the overall cost of the ERP solution. Savvy buyers in competitive deals will find the license cost of SuiteBilling to be very attractive. It is an ideal fit for companies with low to modest rates of change, simple product catalogs, and moderate pricing complexity. As a customer’s business begins growing in complexity (e.g., selling bundles, ramp deals, pre-paid, post-paid, one-off billing runs, invoice customization, etc.) the limits of the product are tested. It can handle things like bundles, tier and volume pricing (and more), but with limited agility. This evolution may lead to unbudgeted professional services expense and the need for a full-time admin. Companies with more complexity in their business model may also end up looking for an addition of a purpose-built billing engine to augment the Oracle NetSuite solution.
